I Am the Night
Social Campaign
Shorty Awards GOLD: Best in Television • OMMA Awards WINNER: Best in Television
Clio Entertainment Awards BRONZE: Television/Streaming: Integrated Campaign • Cynopsis Model D Awards GOLD: Best Multiplatform Marketing Campaign
Webby Awards FINALIST: Social Content Series & Campaigns (Television) • Digiday Awards FINALIST: Best Multi-Channel Content Distribution Strategy
Collaborating with TNT is always a joy. Working with Patty Jenkins, Chris Pine, and TNT is a dream. I’m incredibly proud of my team’s work, and the results speak for themselves. I was the senior designer and creative lead for the social campaign, spanning Instagram, Facebook, YouTube, and Twitter.
Seventy-seven million views across all social channels • 2.7 million impressions on Facebook Canvas Ad Units
30% in-season growth on the I Am the Night Instagram • 237k impressions over 185 Instagram Stories • 42k mentions on Twitter
Designed at Fullscreen Media with Mark Mendez and Nate Holbrook in collaboration with TNT.